7 Ways to Earn More Personal Trainer Income
How do you earn more personal trainer income when you only have so many hours a day to train clients? The first way is to charge more per hour which is easy to do if you start running boot camps and/or group fitness classes or if you get a specialty certification and acquire skills that allow you to charge double or triple the going rate in your city. If none of the above options appeal to you then don't worry, below are 6 more ways to increase your personal trainer income without having to train more clients.
More Personal Trainer Income Idea #2: Create A Digital Product
One of the best ways to make more personal training income is to create a digital product like an ebook or set of audios or videos. Creating a product that people can buy online and download to their computer is simple but it does involve a lot of networking and marketing skills. Some great example of this are:Carb Rotation Diet by Jayson Hunter Fitter U by Yuri Elkaim Muscle Gaining Secrets by Jayson Ferrugia Truth About Abs by Mike Geary Turbulence Training by Craig Ballantyne For a very long time this was a male dominated business but these days there are plenty of women creating digital products too including: Female Fatloss Over 40 by Shawna Kaminski The Diet Solution Program by Isabel De Los Rios Bikini Body Express, Action Hero Babe, and Red Carpet Ready by Valerie Waters Tone It Up Diet by Karena and Katrina There are many others too! The best part about a digital product is that it is a residual income stream that you only have to create once but it keeps paying you for life. My Quick Bootcamp Workouts for Busy Brides ebook that I created in 2003 still makes money for me over at Bellaonline.com even though I have never promoted it very well. Anybody can do this. All you need to do is find a fitness niche.
More Personal Trainer Income Idea #3: Invent A Piece of Fitness Gear
Personal trainers are often the best inventors of practical fitness gear. They simply think of something that's missing in their bag of tricks and then invent it. Some great examples of this include:Bosu by David Weck Jungle Gym by Bobby and Jon Hinds Lebert Bars by Marc Lebert Valslides by Valerie Waters TRX by Randy Hetrick Ugi Ball by Sara Shears You may think that every single piece of fitness gear has been invented but the truth is that new fitness equipment or new and improved versions of older fitness equipment are created each year so why not come up with something yourself.
More Personal Trainer Income Idea #4: Run A Fitness Niche Website
Web developers have made it incredibly easy for non-programmers to create niche fitness sites that can earn you a full time income. The best part about running a fitness site is that you don't need to have your own product or offer a service if you don't want to (watch the video below to learn more). All you have to do is provide useful information on a profitable fitness niche and do it in a way that attracts tons of visitors each month. Of all 7 ways to make more personal training this is the most simple. It's what I do here at Free Workouts Guide but here's a few examples of other trainers and fitness experts who run great fitness sites too: All About Abs by Charles Inniss Busy Womens Fitness by Cindy Brotherston Exercise Equipment Review by Chad Davies Flat Stomach Exercises by Lisa Irby Starting A Personal Training Business by Katie Donnelly Strength Training Woman by Lynn VanDyke Sports Fitness Advisor by Phil Davies The best part about running a niche website is that once you build your first site you can run multiple sites on other niches that interest you and double or triple your income. Maintaining several sites is simple and you can do it while training clients full time or part time. I run another site called Life Purpose In Action which has nothing to do with fitness and it was much easier to create than FWG.
More Personal Trainer Income Idea #5: Start A Membership Site
Starting a membership site is a bit more complicated and time consuming than a regular niche fitness site but the payoff is worth it which is why many of the top fitness experts who have ebooks and products get into this business. Some examples of this include:Jillian Michaels by Waterfront Media Burn The Fat Inner Circle by Tom Venuto Fitness for Golf by Susan Hill Fast Track to Fatloss by Kim Lyons Red Carpet Ready Club by Valerie Waters Many trainers who have digital products create membership sites to provide additional coaching but plenty of fitness experts who don't offer a product or service do it too.
More Personal Trainer Income Idea #6: Teach Continuing Education Courses
Helping trainers improve their skills is big business these days and if you're good at teaching or researching and creating course material then you can either work as a part time instructor for various fitness organizations or you can develop your own courses and submit them to CEU providers. Some amazing examples of fitness trainers who took this to another level include:Paul Chek - C.H.E.K. Institute Linda Christy Weiler - Academy of Holistic Fitness Douglas Brooks - Moves International Fitness Todd Durkin - Todd Durkin Enterprises JC Santana - Institute of Human Performance John Spencer Ellis - NESTA
More Personal Trainer Income Idea #7: Write A Fitness Book
Thousands of fitness experts get published every year and you could be next if you have a good idea and know the right people. You can also self publish using Lulu or Kindle or Amazon. It's actually very easy to do. Some of the most famous fitness experts who have been published include:Bill Phillips - Body for Life (and various other titles) Tom Venuto - The Body Fat Solution Paul Chek - How to Eat Move & Be Healthy Jay Blahnik - Full-Body Flexibility Brad Schoenfeld - Women's Home Workout Bible Sarah Lurie - Kettlebells for Dummies Tina Vindum - Outdoor Fitness If you love to write and you have a unique point of view on a new fitness trend you could also publish on your own site and then attract a book publisher to your site. That's what Mark Sisson author of The Primal Blueprint did and it's what many aspiring writers these days do.
The Reality of Earning More Personal Trainer Income
There are many ways you can earn more personal trainer income but one question you must ask yourself before you get started with anything is what exactly would you enjoy doing and how many hours a week do you want to spend doing it. There are tons of fitness marketing gurus right now making all kinds of outrageous claims about "how to make a six figure income the easy way" but let's get real. Building a profitable fitness business takes work, time, skills, desire, and all the right tools. Personal training has become one of the fastest growing careers (according to Smart Money) so the market is flooded with trainers and has become incredibly competitive, especially if you're a boot camp trainer or an online fitness marketer. It's totally possible to make a six figure income from personal training or boot camps or with fitness products and online fitness marketing but don't be fooled by gurus who tell you it's easy and that it doesn't take a lot of time. It takes up a lot of your time and requires creativity and learning new business and computer skills. It's simple but not easy. Fitness has become too competitive for anybody to earn more personal trainer income the easy way but it can be simple and fun if you choose something that you have a passion for such as writing or teaching or product creation.
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